Users will soon have a updated setting that permits them to cut down on the volume of AI-made media appearing in their feeds. This initiative comes as the platform disclosed that it presently contains over 1 bn content made with AI.
Trial and Implementation
The update is undergoing trials over the next few weeks before a widespread release. This advancement coincides with a rise in AI content, fueled by new video-generation tools.
The Broader AI Trend
Recent reports that nearly one in 10 of the most rapidly expanding channels on a competing service only show clips produced artificially. A significant portion of this material is classified as “AI slop”, a term for inferior, factory-style content that is frequently illogical or bizarre.
Our research shows that a lot of users enjoy content created using AI tools, ranging from digital art to educational videos, and we intend to give people the ability to see more or less of that, depending on their own choices,” stated a platform representative.
Volume and Proportions
TikTok shared that there are presently 1.3bn videos on its network identified as AI-generated. In total, more than 100 m media items are submitted to the app each day, making AI-generated material a minor part of its overall inventory.
How to Adjust Settings
Members will be able to decrease or raise the level of AI-generated videos they see by accessing the “manage topic” option in the app and choosing “AI-generated content”. Other topics that are already be controlled under the setting cover current affairs, fashion, cosmetics, and dance.
Platform Guidelines
Its policies oblige content makers to label lifelike AI-generated content, and it forbids harmful fake videos of public figures or crisis events. Any believable artificial content that is unmarked can be removed under its community policies.
Furthermore, the platform will now add an AI-generated watermark to content produced via its built-in AI features, or detected by an cross-platform project for identifying AI-generated material. This measure is aimed to deter users from seeking to bypass the labeling process.
AI Literacy Programs
TikTok is furthermore introducing a $2 million awareness program for specialists and groups to develop learning resources about responsible artificial intelligence. This initiative will assist charitable organizations focused on educating computer science.
Moderation Strategy
TikTok has defended its content review process, amid controversy over intentions to cut jobs for a large number of content moderators in Britain. TikTok is set to eliminate a significant number of roles in its trust and safety team in the UK capital, with trade unions and online safety experts raising concerns that humans are being replaced by machine-led review.
A company official explained that human moderation would continue to be important, but AI can safeguard staff by removing the most harmful content ahead of it is viewed by staff. The platform stated a notable drop in explicit and harmful content reviewed by content reviewers over the previous year due to the use of its machine learning processes.
“We think that it’s essential to balance staff and AI to keep the platform safe,” the official commented. “We’ll have humans as part of that process, but we further consider it’s extremely critical to limit contact with dangerous material as quickly as possible, which is why a lot of the machine support is really helping us process content quickly.”
